Kliken charges three main fees: Platform Fee, Management Fee, and Ad Credits. Here’s a detailed breakdown of each fee and how it relates to the services you receive.
Platform Fee
Description:
Purpose: The Platform Fee (previously known as the Automation Fee) is charged monthly and allows access to Kliken's platform features, including the connection of your site and store to the respective ad platforms your campaigns are running on.
Importance: This fee is essential for campaigns with ad spend. Failure to pay the Platform Fee may result in the suspension of other running campaigns.
Benefits:
Syncing Information: Ensures immediate synchronization of your site details with Kliken and the advertising platforms.
Campaign Updates: Allows for updates to your store, products, and content to reflect in your advertising campaigns, preventing decreased performance or suspension due to inconsistent content.
Management Fee
Description:
Purpose: The Management Fee (formerly the Processing Fee) is a percentage-based fee that covers various costs incurred during your campaigns' setup and active management, including direct account support.
Application: Where this fee is applied, you will see it captured in the checkout process and on your payment receipts.
Benefits:
Active Support: Provides ongoing support throughout your campaign.
Cost Coverage: Covers the processing of payments and data management.
Ad Credits
Description:
Purpose: Ad Credit is the amount of money allocated to running ads over 30 days.
Application: This pre-paid budget is essential for the operation of your ad campaigns on the respective ad platforms.
Benefits:
Campaign Operation: Necessary for campaigns requiring ad credit to function.
Pre-Paid Process: Charges are incurred on a search-by-search basis and deducted from your pre-paid budget, with Kliken remitting these funds to the advertising platforms on your behalf.
Link Between Charges and Services
Platform Fee:
Enables the synchronization and updating of your campaign information.
Helps reduce campaign performance issues and potential suspensions due to inconsistent content.
Management Fee:
Covers the costs of the active running of your campaigns, including active support during your campaign.
Ad Credits:
Funds the operation of your ads on the ad platforms.
Collected by Kliken and paid to the advertising platforms for the incurred advertising costs.
Refund Information
For details on what fees are refundable, when they are refundable, and how to request a refund, please refer to our refund FAQ article.
If you have any questions or concerns about your payments, feel free to contact our customer support team for assistance.
By understanding these fees and their purposes, you can better manage your campaigns and ensure continuous operation without any interruptions.