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What Happens After I Schedule a Boost?

Your Boost Is Scheduled — What Happens Next?

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Written by Charles Fox

After you select Purchase, your boost moves into Scheduled status. This means:

  • It's approved and queued

  • It hasn't started delivering yet

  • It will launch automatically at your selected start time


Can I change a scheduled boost?

While you're still setting up a boost — before you select Purchase — you can go back and edit any section: goal, audience, or schedule and budget.

Once a boost is purchased, it can't be edited. To make changes, cancel the boost and create a new one with your updated settings.


When does it go live?

At your selected start time:

  • Paid delivery begins automatically

  • Your post starts appearing to a broader audience across Facebook and Instagram

  • You'll receive a "Boost is live" email

Until it reaches its start time, your boost won't deliver.

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